Strategic Global Concepts offers premier business services utilized by Fortune 500 companies. We partner with international agencies to bring you current global business practices. We focus on three distinct areas of service with a wide range of programs to bring you current global concepts to implement in your professional, business or personal life.
Our core services are:
- Booking professional speakers.
- Organizing conferences and seminars.
- Providing event management services.
CREATING GREAT EXPERIENCES STARTS HERE…
Effective, impactful conferences, seminars or events don’t just happen. They are the result of careful preparation, including a comprehensive discussion about your organization, your audience, their expectations and your goals. Here’s how we will approach things:
- Understanding Your Organization.
We learn about your industry and the current status of your organization: its goals, people, culture, clients and competitive landscape.
- Understanding Your Audience.
Who is your audience and what expectations will they bring to the room. Factors like demographics, mindset and what you want the ‘take away’ to be will be important for us to consider, both from an informational and emotional perspective.
- Identifying the Right Message and Messenger.
SGC recommends topics and presenters that best fit your organizational and audience needs. We also articulate a strategic business rationale for the chosen speaker and topic matter, which can be helpful in planning.
- Thinking of Added Value.
Once a speaker and topic have been selected, we go the extra step of considering other “added value” propositions beyond the main speech. Perhaps a small roundtable with the speaker and your leadership, a pre-event reception for VIPs or an article for your monthly newsletter will help you leverage and extend the event’s impact. What will your media strategy be around the event? We help you think creatively about getting the most for your investment.
- Speaker Management/Event Coordination.
SGC ensures that both you and the chosen speaker understand each other’s expectations. And because there are many details to button up, we make sure that all parties are clear on their roles and responsibilities – and deliver on them.